ING Belgium introduces Recurring ETFs as a low threshold alternative to start investing
Automated investing designed to reduce complexity and time commitment
ING Belgium is launching Recurring ETF plans, an automated way to invest regularly in Exchange Traded Funds (ETFs). The initiative is aimed at people who are interested in investing but are discouraged by complexity and the time it is perceived to require.
Investing still seen as too complex and time‑consuming
Research conducted for ING Belgium shows that complexity remains a key barrier to investing. 69% of Belgians say investing is too complex and requires knowledge they do not have, while 68% believe it demands constant market monitoring and time commitment.
“These perceptions explain why many people hesitate to start investing,” says David Gershevich, Tribe Lead Investments at ING. “With Recurring ETFs, we deliberately remove those barriers by offering a simple, automated way to invest, without complexity or continuous follow‑up.”
Recurring ETFs: automated and disciplined investing
Recurring ETF plans allow customers to invest a fixed amount at regular intervals in ETFs, without having to actively manage their investments or try to time markets. The approach is designed to bring structure and simplicity to investing and to fit into everyday financial routines.
ING Belgium positions Recurring ETFs as a practical solution for people who want a clear and disciplined way to invest, without the operational burden often associated with investing.
“We see very clearly what is happening in our customers’ lives, and that is exactly why ING Belgium is launching Recurring ETF plans today,” says David Gershevich, Tribe Lead Investments at ING. “By focusing on simplicity, trust and accessibility, we are democratizing investing and becoming the go-to bank for anyone who wants to start, without fear, without complexity.”
Daphne Poets
About ING
ING Belgium is a universal bank that provides financial services for private individuals, businesses and institutional customers. ING Belgium S.A./N.V. is a subsidiary of ING Group N.V. via ING Bank N.V. (www.ing.com).
ING is a global financial institution with a strong European base, offering banking services through its operating company ING bank. The purpose of ING Bank is: empowering people to stay a step ahead in life and in business. ING Bank’s more than 60,000 employees offer retail and wholesale banking services to customers in over 100 countries.
ING Group shares are listed on the exchanges of Amsterdam (INGA NA, INGA.AS), Brussels and on the New York Stock Exchange (ADRs: ING US, ING.N).
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